February 24, 2015 | Charley Powell | Vice President, Sales – West
As a sales person, I am always looking for ways to provide valuable information and research to both my prospects and customers that is relevant to their business. Just as we, at Spinnaker Support, are continually looking for timely market and competitive intelligence to give us an edge, pinpoint trends and gaps, and develop new and/or improved service offerings.
Sometimes, we do the research ourselves. Our Vice President of Marketing, Lee Mashburn, has recently developed and launched a new research report series, detailing the current financial and operational health status of key manufacturing industry sectors. Currently available are:
- Beverage & Tobacco
- Chemical
- Computer & Electronics
- Food Products
- Machinery
- Paper
- Petroleum & Coal
- Plastics & Rubber
- Transportation
The research reports have a remarkable amount of both financial and operational data for the key manufacturing sectors of the economy. Our audience is utilizing this information to help confirm the state of their industry, and also to compare their company’s Key Performance Indicator’s to an aggregate of their peers.
These reports are just the latest example of research, analysis, and insight that we provide our customers and prospects to assist them in making critical and timely decisions. Several of my customers and prospects have already expressed their appreciation that Spinnaker Support’s understanding of their business is fundamental to a long term relationship.